Independent web design & digital solutions
Hi, I'm Alexis. I create beautiful, functional websites and digital experiences for businesses and people with big ideas.
With a background in psychology, data strategy, and technology, I bring thoughtful design and practical problem-solving together to build things that look great and work even better.
Selected work
Every project starts with a problem worth solving. Here's a look at some of the digital experiences I've created.
Interactive Web Application / Consumer Experience
A thoughtfully designed decision-making toolkit that helps everyday overthinkers make choices with more clarity and confidence. Picklightly combines interactive decision tools with a simple, approachable experience designed to make everyday decisions feel less overwhelming.
Marketplace / Web Application
A digital marketplace designed to simplify the process of connecting customers with contractors. ProjectBids explores a more streamlined way to describe projects, receive bids, and connect with service providers.
Information Platform / Consumer Experience
A user-friendly digital resource designed to help people navigate Medicare options with greater clarity. Created around the belief that complicated information should be easier to understand, especially when it affects important life decisions.
A little about me
Hi, I'm Alexis.
I'm a designer, builder, problem-solver, and someone who genuinely loves figuring out how to make things work better.
My background is a little different from that of a traditional web designer. I earned my Ph.D. in psychology and built my career working with data, technology, and business strategy.
That experience taught me to think critically, understand how people interact with information, and approach challenges from multiple perspectives.
Today, I bring that same curiosity and problem-solving mindset to web design and digital development.
I believe the best digital experiences aren't just beautiful. They're intuitive, purposeful, and built around the people who use them.
Whether you're launching a new business, refreshing an existing website, or exploring an idea, I love finding creative ways to bring it to life.
“Good ideas deserve to become something real.”
What I do
Every business is different. I focus on creating thoughtful digital solutions tailored to what you actually need, without unnecessary complexity.
Modern, thoughtfully designed websites that help your business make a great first impression and turn visitors into customers.
Already have a website that isn't quite working for you? Let's make it something you're excited to share.
Sometimes the best solution goes beyond a traditional website. I explore practical ways to simplify workflows, organize information, and bring new digital ideas to life.
Complex integrations and custom software projects are evaluated individually based on technical requirements.
The process
Building something new shouldn't feel overwhelming. I keep the process collaborative, transparent, and focused on what matters most.
We'll talk about your business, your goals, and what you're hoping to accomplish.
I'll develop a visual direction and user experience that fits your brand and audience.
I'll turn the design into a functional, responsive digital experience.
We'll review, refine, and get everything ready to share with the world.
A great website should do more than look good.
It should help people understand what you do, make it easier for customers to connect with you, and support the way your business operates.
That's why I approach every project with equal parts creativity, curiosity, and strategy.
Less unnecessary complexity. More thoughtful solutions.
Let's connect
Whether you're starting something new, refreshing an existing website, or exploring an idea, I'd love to hear about it.
Tell me a little about what you're working on, and we'll see if we're a good fit.